Designing The Look Of Taste

 


packaging / branding / identity

 
 
 

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EXTRACTLY YOURS IS A SMALL BUSINESS THAT BREWS AND SELLS A VARIETY OF DELICIOUS EXTRACTS AND FLAVORINGS. PULLING INSPIRATION FROM VINTAGE EXTRACT BOTTLES, I DESIGNED AN IDENTITY AND LABELS THAT REFLECT A HANDCRAFTED FEEL WITH A MODERN TWIST TO REPRESENT THEIR COMMITMENT TO USING HIGH-QAULITY INGREDIENTS.

EACH LABEL INCLUDES A FULL LIST OF FLAVORS OFFERED BY THE COMPANY, WHICH ACCOMPLISHED TWO THINGS—IT SHOWED CUSTOMERS WHAT OTHER FLAVORS ARE AVAILABLE AND IT ALLOWED FOR THE OWNERS TO ADD A BIT OF A PERSONAL TOUCH BY CHECKING OFF WHICH FLAVOR IS BOTTLED. I ALSO DESIGNED A SPACE FOR THE OWNERS TO PERSONALLY WRITE IN THE BATCH AND BOTTLE NUMBER FOR EACH LABEL.